Describe your Value Proposition
Our Value Proposition is guided by our Mission Statement that defines the importance of creating a value-driven healthcare system that recognizes the needs of culturally diverse consumers and providers resulting in positive interactions and maximum performance outcomes. This combination of skills allows us to support the Accountable Care Organizations and Patient Centered Medical Homes models that are designed to improve satisfaction, reduce cost and reward performance.
How do you make a business case for consumer-centric cultures?
Easy. In October 2012, healthcare organizations that deliver quality care that is respectful of ethnographically diverse healthcare cultures, beliefs, values and learning preferences will be rewarded. With our financial modeling, we demonstrate how published performance and satisfaction scores can influence revenue, market share position, organizational performance and employee morale.
How do you promote consumer-centric care to reduce ethnographic disparity?
Culturally competency guides the behavior of providers in a manner that places the unique needs, values and beliefs of the consumer at par with clinical objectives. It also encourages consumers to take an active role in their health and healthcare including having open and honest discussions with providers about how they want to be treated clinically and interpersonally. A large body of empirical evidence demonstrates this consumer-centric, culturally based, approach improves trust, satisfaction and reduces disparity. Our tools measure the readiness of providers to embrace culturally competent care and consumer readiness to take control of their healthcare and healthcare. The data received from these measurements guide the design of unique interventions to close performance gaps.
What about consumer-centric- wellness programs for diverse cultures?
Unless wellness programs take into account the unique needs of consumers from different cultures, it is likely the risk of disparity in participation and results will be greater than those programs that recognize cultural differences.
How does cultural diversity differ from cultural competency?
Cultural diversity in healthcare often implies a diverse workforce within a provider organization. Cultural competency recognizes the unique needs consumers and encourages provider to embrace and respond to them. Although we are skilled in promoting cultural competency, we can make a strong business case for both. In fact, cultural competency can be defined in the business term “consumer needs analysis” where the design of a product or service is guided by the unique needs of targeted consumers. Similar to for-profit industries where successful business enterprises are financially rewarded for exceeding the unique needs and expectations of their customers, leaders of consumer-centric Accountable Care Organizations and Patient Centered Medical Homes will enjoy enhanced reimbursements, market share gains and improved organizational performance.
How much does it cost to change an organizational culture to embrace consumer-centric care?
It depends on leadership and the mission, vision and values of the organization. If all are aligned on the importance of understanding the uniques needs of diverse patient populations, we can start with data collection , analysis, intervention design and follow up. If no alignment exists, then we most likely will begin with leadership engagement in order to help develop an organizational strategy that embraces the kind of consumer-centered care that recognizes cultural differences. In either case we can demonstrate a return on investment for our programs making the investment an asset.
How long does it take?
It varies by client. We customize each program based on their unique strategic needs.
Can you “train the trainer”?
Yes.